2000 Mazda 626
By Bob Storck
Mazda is held back by weak advertising and a small dealer network.
Their forte is excellent handling and the Flat Rock, MI built 626 sedan
is really fun to drive. Much has been made of Mazda's ability to
introduce excellent products, but getting nailed by introducing them too
early or too late. Without the Miata, few would know the brand.
The 626 gets lost in the shuffle. Too bad, because it has all the power
and comfort features of any of its competitors. Other brands have
concentrated on ride; Mazda seems to take care of handling first, and
finds that the passenger comfort is not sacrificed.
This year sees a minor front and rear facelift, but special attention
was paid to tighten up the suspension even more. The 626 drives like a
four door Miata.
Now that Ford is a major share holder, and has taken management
responsibility, the people who rescued Jaguar are taking care of Mazda.
Weaker dealers have been given a shape up or ship out directive and the
survivors are attending to consumer needs with a new enthusiasm.
With an excellent array of engines and a full complement of comfort
features, buyers should at least consider the 626. Few present owners
are disappointed.
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